Vietnam, the hidden charming
Here is the list of Vietnam beautifull sighseeings
and here is an article about the trademark of the national: quote from http://www.pfdc.com.vn
“I have come to Viet Nam six times, went from South to North, and come to eight other Southeast Asia countries. If anyone goes to Vietnam, he or she will find sorry for Vietnam. Vietnam has got lots to sell out, but we do not know how to sell and whom to sell to”, says Professor Julio Aramberri of the University of Drexel.
Vietnam – A hidden charm
Aramberri says, “I went from Hanoi to Ha Long; dropped in Hue, Hoi An, then reached HCMC. I like this country. Since, if I come to Cambodia, I just could visit Angorwatt, whereas, every part of Vietnam has itself particular trait. However, comparing to Thailand, Malaysia or Singapore, Vietnamese tourism likes “a hidden charming girl”. Aramberri said that building a national brand name needs a close cooperation between governmental agencies and private sectors. He added that the Ministry of Finance should firstly grasp thoroughly the importance of the issue to make a reasonable promotion budget.
The Ministry of Foreign Affair should support the marketing program for key market by courting the help of embassies, consulates and commercial counselors. Local authorities at tourism sites must be aware of their responsibilities to keep the tourist landscapes and create valuable products to extend the tourist’s length of accommodation and increase their expenses.
Besides, private sector doing business in hotel and restaurant are dynamic and flexible are very important partners of Vietnam National Administration of Tourism. E marketing is the cheapest and best effective method.
However, visiting the website of Hanoi tourist and Saigon tourist, how so sorry I feel. They are badly organized and there is no introduced destination as a priority.
“I have never seen any professional promotion program of Vietnam National Administration of Tourism in the U.S resulting in the American’s seldom thought of visiting Vietnam for its poor information. While visiting other Asian nations’ websites, I even could download tourism video clips for reference”, emphasizes Mr. Aramberri.
Change tourist into intimates
Dr. Frederic Dimanche of Tourism Administration Center and CERAM Sophia Antipolis (French) said that to promote a Vietnamese brand name, we must first create its public recognition at the key markets.
Analyses Dimanche: “It is not right if you think that only a beautiful scenery could attracts tourists. What they want is native life. You should organize events so that they can join in that the events imprint in their mind as a desirable impression of a new destination.
You could only move the tourists forward your side if you are fully aware of the importance of constantly renewing the events. I think Tet Holiday is a good event that you should attract visitors on the chance”.
Lorelle Champion of North Coast TAFE (Australia) said that the experiences which foreign tourists enjoy when visiting Vietnam is that they their self could ride around dreaming and peaceful Dalat, drop in local families, stay at their homes or visit charity schools and orphanages.
Champion said that, European tourists prefer to study how to prepare and cook Vietnamese dishes, even loiter around the small food shops as local habit to stay at restaurants. In general, they want to join in activities those they cannot find in their normal lives.
Bui Tran Phuong, headmistress of Hoa Sen College, said Vietnam Tourism goes behind others in the profession of not only communication & infrastructure buildings, hotel and restaurant, health care service, but also in heritage preservation.
Being short of means, Vietnam is still a market of “price sensitivity”. It means that tourists flock into Vietnam for cheap price attraction. Phuong remarked “Actually, from “price sensitivity” to “brand name sensitivity” is a long way to run.
We are assessing tourists at the quantity they come, not at their holiday total expenses or length of stay.
In my opinion, the best way to support building, more exactly saying as upgrading and re–building Vietnam brand name in tourism, is to anticipate tourist’s needs, changing them, the curious strangers into intimates, travelers into long–term partners. Such the upgrading and motion are not necessary to invest our manpower or finance but start by changing our mind.
and here is an article about the trademark of the national: quote from http://www.pfdc.com.vn
“I have come to Viet Nam six times, went from South to North, and come to eight other Southeast Asia countries. If anyone goes to Vietnam, he or she will find sorry for Vietnam. Vietnam has got lots to sell out, but we do not know how to sell and whom to sell to”, says Professor Julio Aramberri of the University of Drexel.
Vietnam – A hidden charm
Aramberri says, “I went from Hanoi to Ha Long; dropped in Hue, Hoi An, then reached HCMC. I like this country. Since, if I come to Cambodia, I just could visit Angorwatt, whereas, every part of Vietnam has itself particular trait. However, comparing to Thailand, Malaysia or Singapore, Vietnamese tourism likes “a hidden charming girl”. Aramberri said that building a national brand name needs a close cooperation between governmental agencies and private sectors. He added that the Ministry of Finance should firstly grasp thoroughly the importance of the issue to make a reasonable promotion budget.
The Ministry of Foreign Affair should support the marketing program for key market by courting the help of embassies, consulates and commercial counselors. Local authorities at tourism sites must be aware of their responsibilities to keep the tourist landscapes and create valuable products to extend the tourist’s length of accommodation and increase their expenses.
Besides, private sector doing business in hotel and restaurant are dynamic and flexible are very important partners of Vietnam National Administration of Tourism. E marketing is the cheapest and best effective method.
However, visiting the website of Hanoi tourist and Saigon tourist, how so sorry I feel. They are badly organized and there is no introduced destination as a priority.
“I have never seen any professional promotion program of Vietnam National Administration of Tourism in the U.S resulting in the American’s seldom thought of visiting Vietnam for its poor information. While visiting other Asian nations’ websites, I even could download tourism video clips for reference”, emphasizes Mr. Aramberri.
Change tourist into intimates
Dr. Frederic Dimanche of Tourism Administration Center and CERAM Sophia Antipolis (French) said that to promote a Vietnamese brand name, we must first create its public recognition at the key markets.
Analyses Dimanche: “It is not right if you think that only a beautiful scenery could attracts tourists. What they want is native life. You should organize events so that they can join in that the events imprint in their mind as a desirable impression of a new destination.
You could only move the tourists forward your side if you are fully aware of the importance of constantly renewing the events. I think Tet Holiday is a good event that you should attract visitors on the chance”.
Lorelle Champion of North Coast TAFE (Australia) said that the experiences which foreign tourists enjoy when visiting Vietnam is that they their self could ride around dreaming and peaceful Dalat, drop in local families, stay at their homes or visit charity schools and orphanages.
Champion said that, European tourists prefer to study how to prepare and cook Vietnamese dishes, even loiter around the small food shops as local habit to stay at restaurants. In general, they want to join in activities those they cannot find in their normal lives.
Bui Tran Phuong, headmistress of Hoa Sen College, said Vietnam Tourism goes behind others in the profession of not only communication & infrastructure buildings, hotel and restaurant, health care service, but also in heritage preservation.
Being short of means, Vietnam is still a market of “price sensitivity”. It means that tourists flock into Vietnam for cheap price attraction. Phuong remarked “Actually, from “price sensitivity” to “brand name sensitivity” is a long way to run.
We are assessing tourists at the quantity they come, not at their holiday total expenses or length of stay.
In my opinion, the best way to support building, more exactly saying as upgrading and re–building Vietnam brand name in tourism, is to anticipate tourist’s needs, changing them, the curious strangers into intimates, travelers into long–term partners. Such the upgrading and motion are not necessary to invest our manpower or finance but start by changing our mind.
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